Anthony Fernandes, Author at Better Experience Design

Adaptable-UX-Research-Framework-Seven-Crucial-Steps-for-2024

Anthony Fernandes March 15, 2025 No Comments

Adaptable UX Research Framework: Seven Crucial Steps for 2025

In today’s swiftly evolving digital landscape, crafting user experiences that are functional, visually appealing, and intuitive is pivotal for business success. Every brand knows how important it is to have a great UX research process to satisfy and convert users. With the growing trend in UX research, you might wonder about its significance. Imagine you […]

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Anthony Fernandes December 24, 2024 No Comments

Driving Superior Customer Experience Across All Businesses

At yellowslice, we understand how users become customers and the importance of customer experience in UX Design. This is why this episode of Yellow Insight is very unique. We have focused solely on design for a while now but are not just honing designers. We are building problem solvers across all facets so you get […]

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Anthony Fernandes December 4, 2024 No Comments

The Law of Prägnanz and UX Design

Like every other field, UX Design has rules and principles guiding how we practice the knowledge. One of the laws of UX is the law of Pragnanz, which is based on Gestalt psychology. This principle has not gained momentum among UX Designers, unlike regular principles like hierarchy, Balance, Contrast, etc. These principles and laws are […]

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Anthony Fernandes August 6, 2024 1 Comment

Contextual Research on UX Design

In today’s era designers are constantly using innovative ways to enhance the design. The race of jazzing up the design or UX design has made it possible to get close to the users. One such approach is Contextual Research. What is Contextual Research? We can define contextual Research as, “the designer going out in the […]

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