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February 27, 2025 No Comments

Airtel Thanks App Redesign – UX/UI Solution

Bharti Airtel, popularly known as Airtel, is India’s second-largest telecommunications service provider (followed by Reliance Jio), with 387.77 million subscribers. Founded by Sunil Bharti Mittal in 1995, it has roots in the Indian subcontinent and currently serves users from over 18 countries.    Airtel launched the Airtel Thanks App in October 2018, with over 100 million […]
Principles of Design Psychology

How to Predict the behavior of your Users Learn the Principles of Design Psychology

Wikipedia defines User Experience as “A person’s emotions and attitudes about using a particular product, system or service.” On the other hand, Nielsen Norman Group defines it as “User experience encompasses all aspects of the end-users interaction with the company, its services, and its products.” User Experience, also known as UX can be defined in […]

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